Campaigns

Back To School 2027

Give your audience chances to win $1,000 for themselves and $1,000 for their favorite school or charity!

Who should participate & sponsor ideas:

National Promotions are open to all Audience clients. We want everyone to participate: malls and clothing stores, grocery stores, electronics retailers, and more!

What is the concept?

Participants enter for a chance to win cash for a back-to-school shopping spree! The winner also gets to choose a school or charity to receive a donation in their name.

Where to host and promote the campaign:

Host this campaign on your website, in a pop-up, on a sponsor's page, and more. Promote it online, on social media, on-air, through ads, and more. (Everything is mobile-friendly!)

When does it happen?

08/03/2027 – 08/26/2027. Registration deadline: 07/29/2027.

Why run this campaign?

It's a fun way to involve your local community and schools while building engagement and exposure for your brand.

How does it work?

Audience will provide the graphics, rules, prize, and prize fulfillment. You can customize the graphics and entry form to make them your own. You can also add to the rules and tie in local prizes. At the end of the contest, one winner will be chosen at the national level. Audience will provide basic winner information to everyone hosting this campaign so you can verify the giveaway for your local audience. If you tie in local prizes, you'll select and announce those winners on your own.

Sponsor benefits:

  • Recurring traffic throughout the campaign
  • Exposure (logo placement, on-air mentions, social posts, and more)
  • A customized entry form to help with unique goals such as social growth, email opt-ins, leads, and web or foot traffic
  • Next steps and calls to action through the thank-you message and confirmation emails

Audience provides:

  • Contest execution
  • One national grand prize of $1,000 for the winner, plus an additional $1,000 donated to a school PTO/PTA or nonprofit charity of the winner's choosing
  • Official rules
  • All applicable winner paperwork and tax information
  • Generic images

Want to learn more about driving revenue with Audience?

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