Choose Your Own Campaign 2025

Build your best campaign and give your audience chances to win $2000 in February!

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Who should participate/Sponsor Ideas:

National Promotions are available for Audience clients. We want everyone to participate – anyone can join!

What is the concept?

You can choose the concept. Do you want a standard cash giveaway? Great! How about a cutest couple photo contest for Valentine's Day? You can select any theme or strategy you prefer. The national prize is $2,000 cash.

Where to host the campaign and promote:

Host this campaign on your website, in a pop-up, on a sponsor's page, etc. Promote the campaign online, on social media, on-air, through ads, etc.

When does it happen?

1/29/25 - 2/26/25 -- Registration deadline: 1/22/25

Why run this campaign?

Customization! This campaign gives your audience a fun chance to win a bigger cash prize, and it's unique to your company/station. Sponsors love to be associated with larger prizes and bigger events.

How does it work?

Audience will provide the rules, prize, and prize fulfillment. You can customize the graphics and entry form to make it your own. You can also add to the rules and tie in local prizes. At the end of the contest, one winner will be chosen at the national level. Audience will provide basic winner info to anyone hosting this campaign so you can validate the giveaway for your local audience. If you tie in local prizes, then you'll select the winners and announce them on your own.

Sponsor Benefits:

  • Exposure (Logo placement, on-air, social posts, etc.)
  • Customized entry form to help achieve unique goals such as Social Growth, Email opt-ins, Leads, Web or Foot traffic.
  • Next Steps/Call to Action using the thank you message and confirmation emails.


  • Contest Execution
  • Prize of $2000
  • Rules
  • All applicable winner paperwork and tax information

The design and activation of this campaign are completely up to you! Meet up with your marketing and sales teams now and make a plan to make this campaign stand out. From concept to graphics & copy to local rules, this campaign is all yours! *Local prizing and sponsors are always encouraged.

* If you need help with a theme and graphics, the standard "Cash For Couples" graphics can be found in the campaign under More Settings>Manage Assets*

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